--- title: "gas — Marketing analytics for companies, institutions and agencies" description: "Run your marketing and grow your projects based on real data. Every social network, ad platform and review in one place." url: "https://www.gas-online.cz/en" lang: "en-US" --- # Grow your marketing and your projects on real data. Stop switching between dozens of tools. gas unifies data from social networks, ad systems and review portals into a single clear platform. Keep every important metric in one place, run marketing more efficiently and drive the growth of your projects with decisions based on real data. No credit card. Set up in minutes. - **600+** measured accounts across platforms - **57+ M CZK** in ad budgets under watch ## Google Analytics and Facebook Insights are free. But data alone is not enough. The real price is paid in lost time, confusing reports and missed opportunities. When data is split across several systems, the right decisions come too late. ### Data is free. The overview is not. Facebook, Google Analytics, Sklik, reviews: each tool somewhere else. Building one report for management means hours of clicking and copy-pasting into Excel. Those are hours of work you pay for again and again. ### Data is not enough. You need to know what it means. Google Analytics offers an endless number of metrics, but you have to find the answers to the key questions yourself. What works? Which campaign pays off? Where are you wasting money? All of that should be clear at a glance. ### Social networks show activity. Not impact. Likes, impressions or reach look good, but on their own they do not tell you whether marketing is meeting its goal. Only connecting all the data reveals which campaigns actually bring visitors in and drive growth. ## Who is gas for? Pick the pillar that matches your organisation — gas adapts to your goals. ### Destination management & regions A complete view of your region’s promotion and results — ready for members and partners. - Track social network performance - Reports for members and partners - Review analysis: Booking, Google, TripAdvisor - Integration with CZSO and TourData - Overview of regional promotion spend ### Tourist attractions Keep campaigns from different agencies under control and report results to management in minutes. - Track campaigns from various external agencies - Management reports - Set and track goals - Fast reports by thematic campaign ### Cultural & sports organisations Measure attendance at exhibitions, festivals and matches, and see what visitors say about you. Reputation and event impact stay in one place. - Measure event campaigns with #hashtags - Monitor reviews from Google, TripAdvisor and Booking - Track visitor sentiment and satisfaction - Result reports for leadership and partners ### Public administration A transparent view of how promotion spend translates into real results, ready for leadership and the council. - Overview of regional promotion spend - Management reports in one click - Unlimited data history to compare years - Integration with CZSO and TourData ### Multi-brand companies & agencies Manage dozens of accounts under one roof and keep your marketing strategy on track. - Manage dozens of accounts in one place - Monitor marketing strategy delivery - Unlimited data history for clients ### Companies with active marketing Every network, ad and review in one system. Run marketing on real data and keep your goals on track. - Connect all social networks and ad platforms - Set and track marketing goals - Measure campaigns across networks with #hashtags - Automatic PDF reports for leadership ## Everything you need, in one place See exactly what each feature delivers. ### [Smart campaign tracking with #hashtags](https://www.gas-online.cz/md/en/features/campaign-tracking.md) Launching a "Museum Night", "Summer at the resort" or a spring sale? Tag organic posts and paid ads across networks with a single hashtag. gas evaluates the whole campaign as one. ### [One-click report printing](https://www.gas-online.cz/md/en/features/pdf-reports.md) Exports ready for company leadership, the city or your client in an instant. An automatic PDF report you just have to send. ### [A Czech system that understands your field](https://www.gas-online.cz/md/en/features/built-for-your-field.md) gas was built in the Czech Republic and knows the specifics of the fields you work in — from destination management and cultural institutions to corporate marketing and agencies running dozens of brands. Not a generic tool, but a solution set up around your needs. ### [No more dozens of tabs and manual copy-pasting](https://www.gas-online.cz/md/en/features/integrations.md) Stop switching between Facebook, Instagram, Google Ads, Sklik, TikTok and YouTube. gas pulls data from every platform automatically and connects the dots. ### [Unlimited history and full data sovereignty](https://www.gas-online.cz/md/en/features/data-history.md) Unlike social networks such as Facebook, where older data disappears after two years, gas backs up your data safely. Compare this season with results from two or three years ago with ease. ### [Reputation and satisfaction monitoring](https://www.gas-online.cz/md/en/features/reputation.md) For museums, resorts and consumer brands alike, ratings are key. The system monitors and analyses review sentiment from Google Places, TripAdvisor and Booking in real time. ## What our clients say Real-world impact from our customers. > gas makes tracking and evaluating tourism and online marketing activities far easier for us. We have data from different communication channels clearly in one place and can easily follow the results of individual campaigns as well as their long-term development. A great benefit is also the automatic import of data from the Czech Statistical Office and the Ministry of Finance, including accommodation tax figures. We appreciate its user-friendly environment, the automation of data work, the helpful technical support and the willingness to adapt the solution to the specific needs of a destination management organisation. > > Bohuslava Zemanová, Director of Posázaví o.p.s., DMO of the Posázaví tourist region > We consider gas a key analytical tool for evaluating marketing activities in tourism. In one place it gives us an overview of social media reach, website traffic and overall visitor numbers for the region and its individual tourist areas. It also lets us monitor specific marketing campaigns over the long term. That gives us a complete picture, so we can target and plan individual campaigns and other activities more effectively. > > Petr Koudela, Managing Director, Moravian-Silesian Tourism, s.r.o. > The gas analytics system saves us time because all the data on our online marketing is clearly in one place. For the South Bohemian Philharmonic as a cultural organisation, it is also a great benefit that the system includes press monitoring. > > Ing. Kateřina Kyselová, Marketing and Production, South Bohemian Philharmonic > Thanks to gas we have all our online activities clearly in one place. We can regularly track and evaluate reach across our products, brands and individual communication channels. Above all we appreciate how easy it is to compare results and get a complete picture of our online communication. At the same time we believe we have not yet discovered everything gas offers, and there is still plenty for us to learn and explore. > > Aneta Ederová, Communication Manager, Liberec Region Tourist Board ## Plans tailored to your needs Choose a plan that fits the size of your organisation. Our sales team will prepare a specific quote tailored to you. - **Basic**: For getting started & small projects - **Marketing**: For active social & ad management - **Pro** (Most popular): For demanding multi-account teams - **Travel**: Fully built for tourism & DMOs [Compare plans](https://www.gas-online.cz/md/en/pricing.md) ### How much will it cost for you? We put together each quote individually, based on the size and needs of your organisation. Ask for one with no obligation. or write to our sales team: [info@gas-online.cz](mailto:info@gas-online.cz) ## Every channel under one roof gas connects automatically to the platforms you already use. - Social networks: Facebook, Instagram, TikTok, Google Analytics, YouTube, Pinterest - Ad platforms: Meta Ads, Google Ads, Sklik, Pinterest - Reviews & external data: Google Places, TripAdvisor, Booking.com, ČSÚ, TourData ## Frequently asked questions Didn’t find an answer? Write to info@gas-online.cz. [Open the knowledge base](https://kb.gas-online.cz/en) ### Surely Google Analytics and Facebook are enough, and they are free. Why pay for gas? Free tools are great for a partial view, but you have to assemble their data by hand. gas brings it together in one place, translates it into a clear overview and keeps it for good (Facebook deletes older data after two years). Instead of hours in Excel you get a report in a few clicks and see what actually brings visitors in. ### How does the 14-day trial work? Submit the contact form and our sales representative will get in touch and set up an account to match your needs. You then use the trial free for 14 days, with no commitment. ### Which networks and ad platforms does gas support? Facebook, Instagram, TikTok, YouTube, Pinterest and Google Analytics. Ad platforms: Meta Ads, Google Ads, Sklik and Pinterest Ads. Reviews come from Google Places, TripAdvisor and Booking. [Guide in the knowledge base](https://kb.gas-online.cz/en) ### How does unlimited data history work? gas backs up data continuously and never deletes it. Where Facebook removes older data after two years, gas lets you compare results across seasons and years. [Guide in the knowledge base](https://kb.gas-online.cz/en) ### Is installation or a fixed-term contract required? No. gas is a web application — all you need is a browser. Billing is monthly or annual, with no fixed-term commitment. ### Do you offer training and onboarding help? Yes. Online training is partly included on the Marketing, Pro and Travel plans; additional hours and offline training can be purchased. Step-by-step instructions are also in the knowledge base. [Guide in the knowledge base](https://kb.gas-online.cz/en) ## Try gas free for 14 days Fill in the form and our sales team will get back to you with access and a demo.